Despite the fact that legalization has entered into force in Canada almost 4 months ago, the country still has a serious shortage of inflorescence of plants and other hemp products. Against this background, one young cannabis company stands out, which plans, very soon, to sell its customers not only ready-to-eat cannabis, but also plant seedlings, specifically to create home plantations.
Last Thursday, Flowr Corp announced that by the end of the month, clones of several varieties of varietal hemp will be available in stores across the country. According to the administration of the organization, this product is only a by-product of the main commercial plantation of the company, located near the town of Kelowna, in British Columbia.
“In fact, the idea of selling plant clones came to us quite by accident,” says Vinay Toila, founder and CEO of Flowr, on this subject. “Drawing attention to the high demand for plants for home cultivation among the residents of our home province, we realized that hemp seedlings certainly can attract the attention of potential home growers who want to get a quick start in cultivating.”
Toila decided not to recycle all the biomass of hemp branches and branches obtained during the mass production of plants using the Sea of Green method, but to choose plant fragments from such production waste, which, with proper care, can be relatively quickly grown into a full-fledged, healthy varietal shrub hemp.
Since the beginning of the year, after the company began to keep viable plant clones for itself, over 3 million varietal seedlings have already gathered in the storehouse, which will soon find a new home in growboxes throughout Canada. According to Mr. Toila, the company will sell seedlings at a fairly low price, 10-20 Canadian dollars, depending on the type of plant and its yield. It is possible that with additional production, by the beginning of spring, the average price of a cannabis seedling will fall even more.
“We believe that selling clones will be an important additional source of income for the organization,” says Toila. “In fact, the production of sprouts costs us nothing, so we can sell them for a pittance, while still getting a solid profit.”
Toila also said that among the proposed varieties, cultivators of Canada will be able to find varieties of plants that can survive in any environmental conditions, from compact plants that prefer to live indoors to large meter-long bushes that can safely endure the Canadian cold and temperature fluctuations in the spring and autumn period. Such unripe cannabis bushes can be completely legally purchased anywhere in Canada (except for Manitoba and Quebec, where local authorities strictly forbade any form of home cultivation of marijuana), quite legally, since federal laws do not prohibit the distribution of this type of hemp products.
“Many of our clients have long expressed interest in purchasing ready-made varietal clones, wanting to independently produce our branded varieties in a short time,” notes Mr. Toila. “I would say that in general, Canadians are very interested in homemade, crafting grooming of hemp. After years of cooperation with gray stores that provided a fairly mediocre quality product, and after the last couple of months there was a shortage of high-quality cones in the now legal stores, many people probably just realized that in order to get a better quality product, it should be grown independently. ”
It is worth noting that the position of a relatively young company in the Canadian market has been quite shaken, due to competition from large corporations, as well as the continuing shortage of products. It is quite possible that the comparatively high average price for a gram of the company’s products (since Flowr positions itself as a “premium” brand of recreational cannabis, the average price for a gram of their cheapest cones is $ 15, compared to 10 for products in the provincial hemp Ontario store) in conjunction with these factors and led to a 34% drop in the price of its shares, which in turn led the organization’s management to implement a plan to sell clones of plants.
It is also worth noting that behind the Canadian firm is funding and cultivation technologies from the American giant agricultural industry and fertilizer market, Scotts Miracle-Gro Co. At the moment, both companies are working together to create a fully automated high-tech growbox, designed to popularize the home cultivation of cannabis in circles of people who previously knew nothing about caring for this plant.
“It is quite obvious that this type of product will be able to effectively support the sales of our clones after its release to the Canadian market,”
– Mr. Toila notes.